Martech News
Display & Programmatic Advertising
Soofa hires OOH Leader Toby Sturek as Chief Executive Officer
Soofa, the pioneer of innovative solar-powered street-level digital media displays used for outdoor advertising and smart city communication, has announced Toby …Audience/Marketing Data & Data Enhancement
Rockerbox announces Measurement Integration with TikTok
Rockerbox is announcing an integration with TikTok to help make measuring and showing the impact of advertisers’ TikTok campaigns easier …Digital Marketing
InMarket named for 3rd year on the Deloitte Technology Fast 500
InMarket, a leader in real-time marketing and measurement, today announced its recognition as one of the fastest-growing technology companies in North …Adtech
MobileFuse unveils Proprietary Machine Learning Platform
MobileFuse, one of the largest in-app, CTV, and DOOH advertising platforms, today unveiled Braid, its proprietary machine learning platform. The …Customer Experience, Service & Success
Enterprises Give Providers Higher CX Scores but Demand Innovation
Enterprise buyers of technology and business services are slightly more satisfied with their providers than they were a year ago, …Chatbots, Conversational AI
Wix releases a Conversational AI Chat Experience
Wix.com Ltd. (NASDAQ: WIX), a leading global SaaS platform to create, manage and grow an online presence, today announced a conversational AI …Optimization, Personalization & Testing